When enjoying watching a music and dance video, it is easy to become entranced by the captivating dance moves, lulled by the beat and the rhythm. It is easy to be let our imaginations soar and be taken away to a different time and place. But we oftentimes fail to realize and appreciate is just how much blood, sweat, and tears went into the composition of that video.
What you are seeing is the finished product- a polished version of a finely planned, executed and choreographed plan, that is the brainchild of the collaborative efforts of a team of people, not only who appear in front of the camera, but who also do much of the work behind the scenes as well.
The musicians who play the instruments, the lead and the backup vocalists who sing the lyrics, the ensemble of dancers are just the few faces you see on screen. But what about the the choreographers who coach the vocalists and the dancers? What about the song-writers, the make-up artists, stage crew, the lighting crew, the videographers, the video editors, and the producers?
There is so much that goes into composing a music and dance video. But not all videos are created equal. The success or failure of a music video also rests upon the shoulders of the ones who help bring the production to life. One misplaced camera angle, one improperly directed lamp, an inadequate audio capture source, or even lackluster editing can all make or break the success of your video production.
A successful video is only as good as the successful team that produces it. When you partner up with Crown Media Group, you are partnering up with a videography team that is fully vested in the success of your production. We are only successful if you are successful.